Questions, Answered
Straight answers on rates, scope, timelines and how we like to work, so you know what to expect before we ever speak.
What does a first engagement cost?
Consultations start at $150 per hour. After the first conversation we scope the work and give you a fixed estimate in writing before anything begins.
How do retainers work?
Project retainers from $2,400 a month. You get a set block of our time each month, shared priorities, and a standing slot for questions that come up.
How long does a project take?
Typical project turnaround: 4 to 6 weeks, depending on how quickly your team can share material and give feedback along the way.
What happens on the discovery call?
A free 30-minute discovery call. We listen, ask about your goals and constraints, and tell you honestly whether we are the right fit.
When are you reachable?
Open Monday to Friday, 9 to 5. Messages sent outside those hours are answered first thing on the next working day.
Who actually does the work?
The founders lead every engagement and do the core thinking themselves. Nothing is handed to juniors without a founder reviewing it first.
Remote or on site?
Most work happens remotely so we stay flexible and keep costs down. We visit your team on site when a workshop or a handover calls for it.
What if scope changes?
It happens. We pause, talk through what has shifted, and agree the effect on time and cost in writing before continuing.
How do you invoice?
Monthly, in arrears, on 14-day terms. Each invoice lists the work completed so there are no surprises.
Do you sign NDAs?
Yes. We will sign before the discovery call if you need it, and treat everything you share as confidential.

Our Milestones
2014
Founded above a print shop
Founded 2014 by Dana Pell and Marcus Oyelaran, two people at one shared desk on Northside Road.
2016
First retainer client
A regional logistics firm signed on, and steady work began.
2018
The warehouse studio
We moved into the warehouse and hired two strategists.
2020
Fully remote delivery
Workshops moved online and stayed there.
2022
Operations practice
A new team joined to help clients run what they plan.
2024
Project number 180
Over 180 client projects delivered, from a two-person desk to a full practice.